Sports

Hyderabad Runners announces the 12th Edition of the NMDC Hyderabad Marathon 2023, Powered by IDFC FIRST Bank, unveils Official Race Tee Shirt

Beyond campaigning for health and fitness, the Hyderabad Marathon brings with it a positive spirit and a sense of belonging to this incredible city, he added.

 

‘The NMDC Hyderabad Marathon” is an iconic tribute to the Fit India Movement: Amitava
Mukherjee, Chairman-cum-Managing Director (Addl-Charge) & Director Finance, NMDC

Ltd
 

Through this partnership, we aim to promote the importance of a healthy lifestyle in all
aspects – financial, physical and mental:  Naarayan TV, Chief Marketing Officer, IDFC FIRST

Bank Ltd

 

Hyderabad,  Hyderabad Runners announces the 12th Edition of the NMDC
HYDERABAD MARATHON 2023, powered by IDFC FIRST Bank. 
 
The Official Race Tee Shirt of NMDC Hyderabad Marathon 2023, powered by IDFC FIRST Bank, was
unveiled.  It was jointly launched by Guests of Honour Shri. Amitava Mukherjee, Chairman-cum-
Managing Director (Addl-Charge) & Director Finance, NMDC Ltd; Shri. Naarayan TV, Chief Marketing
Officer, IDFC FIRST Bank Ltd; Ms Nikhat Zareen, World Boxing Champion and Mr Prashant
Morparia, Race Director, NMDC Hyderabad Marathon powered by IDFC FIRST Bank 2023
 
Addressing on the occasion Mr Amitava Mukherjee said "The NMDC Hyderabad Marathon” is an
iconic tribute to the Fit India Movement. 
 
Beyond campaigning for health and fitness, the Hyderabad Marathon brings with it a positive spirit
and a sense of belonging to this incredible city, he added.
 
The top officer of NMDC added that NMDC is a patron of the Government of India’s nationwide
movement towards fitness.  He urged and invited marathon enthusiasts and new runners from
across the country to celebrate health and fitness with NMDC.
 
We as an organization, look forward to making a difference to the city’s health and well-being, Mr
Amitava Mukherjee said.
 

Shri. Naarayan TV, Chief Marketing Officer, IDFC FIRST Bank Ltd said Hyderabad Runners Society
through a series of Marathons organized in the last so many years is leading the revolution of fitness
in this part of the geography. 
 
As the Associate Sponsor of the NMDC Hyderabad Marathon, IDFC FIRST Bank has an opportunity to
connect with people in the dynamic city of Hyderabad. This association underlines our commitment
to positively touch people’s lives and aligns with the Bank’s philosophy of enabling social good in
society. Through this partnership, we aim to promote the importance of a healthy lifestyle in all
aspects – financial, physical and mental.
 Ms. Nikhat Zareen said, "I am happy to see that event growing and me being from Hyderabad, it
could not have been a better association than NMDC Hyderabad Marathon which is not only one of
India's leading marathons but the largest community event bringing across all sections of the society
for the cause of active lifestyle.
 
I appeal to all the citizens of Hyderabad to come run, volunteer or cheer for this event and make it
successful."
 
Welcoming the gathering, Mr Prashant Morparia, Race Director of the Marathon disclosed that it
was getting bigger and bigger with each passing year.  The 12 th  edition which is stated to be held on
August 26 and 27 is expected to have a record 20,000 participants or even more from across India
and overseas.
 
The Marathon organised by Hyderabad Runners Society and NMDC Ltd together with the Govt. of
Telangana announced the launch of their flagship event - NMDC Hyderabad Marathon 2023,
powered by IDFC FIRST Bank will feature the most popular, fun and family 5K run, 10lK, Half
Marathon (21.1K) and Full Marathon(42.2K).
 
The 5K run will be held on Saturday the 26 th  of August at Hitex.  This is popular amongst beginner
runners.  On one hand, it is a fun run, but on the other hand, it supports orphanages and NGOs
 
On the 27 th , the next day, Sunday Marathon, Half Marathon and the 10K will be held.  The Marathon
starts from People’s Plaza at 5 am, and the Half Marathon at 6 am. The 10K will start from Hitex at 7
am.
 
The running route or course is certified by the IAAF (International Amateur Athletic Federation) and
also recognized by the Athletic Federation of India and the Telangana Athletics Association.
 
Marathon, which is an annual event, through this we advocate the message of an active lifestyle in a
very engaging manner.  ​We also aim to engage the whole city for this Marathon Festival. Other than
runners’ health, our ​activities are ​also very important to a city’s health.  It helps ​build a cohesive
society and promotes the city's social capital. 
 

The Government has been supporting the annual city mega sporting event since the first edition in
2011, which involves more than 3500 volunteers from the city and runs through the heart of the city,
he added.
 
Considered to be among the leading & challenging city marathons in India, this race also marks the
beginning of the Marathon Season in India. It is organized by the Hyderabad Runners Society, which
recently celebrated sixteen years of promoting active lifestyles and promoting running as the
preferred form of fitness activity.
 
Media Contact: Solus Media, D. Ramchandram, Mobile: 9848042020
 
Annexure
About Hyderabad Runners:
Hyderabad Runners was founded in 2007 with the idea of helping people lead active lifestyles and
make running a preferred form of fitness activity. The group has been promoting healthy living and
community fitness through its unique training programs like the Couch to 4K, Outdoor Kids, Train &
Shine programs and the flagship event – Hyderabad Marathon. The group is built on the three pillars
of advocacy, training and events and has been in the forefront to promote amateur running in India.
For more details, visit:
o www.nmdchyderabadmarathon.com
o www.hyderabadrunners.com
About NMDC Ltd:
Incorporated in 1958 as a Government of India public enterprise, NMDC is India’s largest iron ore
producer. Since its inception, it has been involved in the exploration of a wide range of minerals
including copper, rock phosphate, limestone, magnesite, diamond, tungsten, and beach sands
amongst others. In six decades of service, NMDC has built a community of its employees and the
local people in the hinterlands of India, and their social objectives are aimed at improving the quality
of life of people around their mining operations. From empowering women to upskilling youth,
generating employment opportunities to addressing public health, NMDC has been a steady pillar in
enabling progress in remote regions of the country.
For more details, visit: www.nmdc.co.in
About IDFC FIRST Bank Ltd:
Vision: IDFC FIRST Bank's vision is to build a world-class bank in India that's guided by ethics,
powered by technology, and a force for social good.

Philosophy: Our Bank has a customer-first philosophy offering high-quality products including
current accounts, savings accounts, fixed deposits, home loans, auto loans, consumer loans, small
business loans, gold loans, education loans, corporate banking, cash management solutions, FASTag,
wealth management, and 24/7 customer care services. We are one of the select banks to work with
the regulator for pilot projects for many banking technology initiatives for India like CBDC, UPI for
foreigners etc.
Unique Benefits for customers: We are the first and only bank in India that offers Zero fees for 28
essential services on savings accounts including for ATM cash withdrawals, IMPS, RTGS, NEFT, Cash
Deposits and Cash withdrawals at branches, SMS Alerts, Cheque book, Demand Drafts, Pay-order,
duplicate statements, etc. So, customers save a lot with us. We are the first bank to offer monthly
credit on savings accounts, so customers earn more with us. The bank’s credit cards have unique
features such as lifetime free, never-expiring rewards points, zero interest on cash withdrawal at
ATMs and low APR.
Ethics First: Our Bank prioritizes ethics in all our dealings and product design. We believe income
earned unethically is not worth earning. The Bank applies a "Near and Dear" Test in all product
design so that the employees of the Bank serve only such products they'd want for their own loved
ones.
Transformation: IDFC FIRST Bank has transformed from infrastructure to retail banking in four years
since the merger, increasing the CASA ratio from 8.6% to 49.77% (March 31, 2023) and increasing
retail deposits from 27% to 76% of total deposits, and set up 809 branches and 925 ATMs.
Financial Performance: Our Bank recorded a PAT of Rs. 2437 crore (US$ 301 million) in FY23, with
strong Capital Adequacy of 16.82%. The Bank has high asset quality, with retail loans having a Gross
NPA of 1.65% and a Net NPA of 0.55% as of March 31, 2023. Overall Gross NPA including
infrastructure is 2.51% and Net NPA is 0.86%.
ESG Goals: The Bank is highly committed to ESG. We have high governance scores, our business lines
support social goals, and our efforts are ongoing to achieve environmental goals.
Creating a new age, ethical and world-class Bank for our country is a great privilege of our lifetimes. I
am incredibly excited for our Bank, day, and night. I thank you for helping us build this Bank through
your association and patronage.

Click Here for More Sports