Exams / Admission

IIT Jodhpur, IIT Kanpur Launch AI Focused Programmes as Gen Z Shifts Towards Business Tech Careers

IIT Jodhpur launches BS in Management and Technology while IIT Kanpur introduces an AI and Business Analytics certificate programme. Discover how Gen Z is choosing interdisciplinary careers combining AI, technology and business.

New Delhi: As artificial intelligence (AI) continues to transform industries and redefine workplace expectations, India's leading technology institutes are redesigning academic programmes to prepare students for an increasingly interdisciplinary future. Recent initiatives by IIT Jodhpur and IIT Kanpur reflect a growing trend where students are no longer choosing between management and technology but are actively seeking programmes that combine both.

The changing employment landscape has encouraged Gen Z learners to prioritise practical, industry-oriented education that develops expertise across multiple domains. Instead of pursuing traditional single-discipline degrees, students are increasingly looking for courses that integrate business strategy, technology, data science and AI to improve their long-term career prospects.

IIT Jodhpur Introduces BS in Management and Technology

IIT Jodhpur has launched a Bachelor of Science (BS) in Management and Technology, designed to prepare students for the rapidly evolving demands of the modern workforce.

According to Prof. Avinash Kumar Agarwal, Director, IIT Jodhpur, today's employers expect graduates to possess a combination of technological understanding and management capabilities. He noted that the skills required to be job-ready are changing much faster than conventional academic curricula, making flexibility and interdisciplinary learning essential for future professionals.

The institute has observed that prospective students are approaching higher education with a strong focus on career outcomes. During counselling sessions and admissions interactions, many applicants sought detailed information about internship opportunities, placement support and salary prospects rather than general course descriptions.

This trend indicates that Gen Z students are making informed and market-driven educational decisions, carefully evaluating programmes based on their long-term career value.

Students from Diverse Backgrounds Showing Interest

The programme has attracted applicants from a wide range of academic disciplines.

Some engineering students believe formal management education will complement their technical expertise and leadership skills. Others from social science backgrounds see the programme as an opportunity to combine insights into human behaviour with technological innovation and business management.

Entrepreneurial students and those planning to join family businesses are also viewing the programme as a way to build structured business knowledge while gaining access to IIT Jodhpur's academic ecosystem and professional network.

IIT Kanpur Launches AI and Business Analytics Certificate Programme

Complementing this trend, IIT Kanpur has announced a six-month online Certificate Programme in Advanced Data Science and Machine Learning for Business Analytics, scheduled to commence on October 3, 2026.

The programme is aimed primarily at working professionals who want to strengthen their expertise in artificial intelligence, machine learning and business analytics while continuing their careers.

According to the institute, professionals today need far more than domain-specific knowledge. Organisations increasingly expect employees to use AI, automation and data-driven decision-making to improve business performance and drive innovation.

Professor Abhinav Tripathi, Programme Coordinator at IIT Kanpur, said professionals must continuously upgrade their AI and machine learning skills to solve complex business problems and lead digital transformation initiatives.

The curriculum includes hands-on training in:

  • Python programming
  • R programming
  • Data visualisation
  • Machine learning techniques
  • Generative AI applications
  • Business analytics

The emphasis is on practical learning that can be directly applied in professional environments.

NEP 2020 Driving Multidisciplinary Education

Both programmes align closely with the objectives of the National Education Policy (NEP) 2020, which encourages multidisciplinary learning, flexible academic pathways and skill-based education.

As AI reshapes industries and automates routine work, institutions are increasingly focusing on programmes that combine management, technology and analytical thinking to prepare graduates for future employment.

The launch of these initiatives also highlights a broader shift in student preferences. Rather than viewing business and technology as separate career paths, Gen Z learners are increasingly embracing interdisciplinary education that equips them with adaptable skills and enhances resilience in an AI-driven economy.

Click Here for More Exams / Admission